CLIP.

// habitat

Two steps back from whatever's actually happening.

// born for

People who notice the thing everyone else is too busy to notice.

// 01

Clip carries a camera that may or may not have film in it. That's not the point. The point is the looking.

Clip will stop you mid-sentence to point at the light on a brick wall. It's annoying. It's also why Clip remembers the year better than you do.

Most people are filming for the algorithm. Clip is filming because if you don't frame it, it just becomes weather.

// 02

Look twice. Press once.

// 03

• Compose, don't capture.

  Anyone can hit the shutter. The frame is the work.

• Stay one beat longer.

  The shot you want is usually right after the one everyone else takes.

• Print it.

  If it only lives on your phone, it didn't really happen.